The Best Interview of 2024 (and a list of every topic covered)
Every topic covered (inc timestamps)
Intro
Connecting the dots, collecting the dots (1m47s)
How I gather insights (4m08s)
How Hip Hop helps my business (6m13s)
How British Asians benefited from the journey of Black Americans (7m30s)
How living in a shop caused made me a content junkie (12m30s)
The 4Ps of Content origin story (15m19s)
How I fell in love with the content industry (17m22s)
Passion is overrated, what you care about matters more (19m05s)
How I deal with distractions (20m12s)
Getting to your authentic voice (24m58s)
What is an authentic voice? (27m58s)
On working with Gary Vaynerchuk, Tony Robbins, Jay Shetty (31m30s)
Becoming the go-to guy for celebrity projects (33m05s)
How do you convince a corporate company to make content (37m18s)
Learning from a producer vs a creator (38m45s)
How I would make a content strategy for a candle (40m40s)
Speaking requires you to have experience (44m25s)
Why I encourage new creators (49m00s)
Podcasting is like buying a rich guy coffee (58m17s)
Why you should give talks on the University circuit (1h4m)
Three stages of life - learn, earn, return (1h5m50s)
My coaching program Undeniable Social Proof (1h11m)
The great IRL / URL gap (1h15m)
The ACE Model - Activate, Convert, Empower (1h17m)
The impact of my work with the Chartered Institute of Marketing (1h21m)
The shift from micro content to long form content (1h24m)
Three types of content, Educate, Inform, Entertain (1h27m)
On mislabelling yourself (1h31m)
The importance of kindness (1h34m)
Books that really impacted me (1h37m)
What mindfulness means to me - a whooping cough story (1h41m)
What “He Who Owns The Customer is King” means (1h44m)
My closing statement as to why I did The Mindful Creator podcast (1h46m)